Textual Analysis
The song Judas by Lady Gaga was released on April 15, 2011. The video of Judas is in narrative format and the main theme is betrayal by the person she loves. The video is a modern depiction of Jerusalem, in which Lady Gaga plays the role of Mary Magdalene; torn between two men Jesus and Judas. There are biblical symbolisms throughout which indicate this, such as crucifixes on her costumes.
One short scene shows Lady Gaga standing on a rock, being covered by the sea. This has connotations of cleansing and baptism, whilst also relating to the painting “Birth of Venus” the Goddess of Love.
Genre
The majority of Lady Gaga’s hits would be categorised as contemporary pop or dance music.
Audience
Lady Gaga has a broad target audience, because her music is mainstream and appeals to different people. Her main demographic would be fairly young women, although she is also a major homosexual icon. She shows her female target audience through her music such as her songs "Bad Romance" and "Paparazzi" which reflect on relationships. She is well known worldwide due to her popular music and controversial style.
Context
The song reached #10 on *the Hot 100*, although it was considered unsuccessful compared to her previous hit “Born ths way which reached #1. The video also received two nominations at the 2011 MTV Video Music Awards, for Best Choreography and Best Art Direction.
The religious imagery in the video caused major controversy in the UK and America, as many Christians believed it an attack against religion.
A lawsuit has also been filed against Lady Gaga, with claims of plagarism. Rebecca Fancescatti sued Lady Gaga stating Judas was copied from her song “Juda” http://www.dailymail.co.uk/tvshowbiz/article-2023036/Lady-Gaga-faces-new-lawsuit-Judas-plagiarism-claims.html
Style
Although the video is mostly narrative, there are various performance aspects throughout. The style of the song is upbeat, and typical of a mainstream pop song.
This close up shot allows the viewer to engage with her, whilst eccentuating the detail of her costume.
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