Monday, 10 October 2011

Analysis of "Supersize Me"


Textual Analysis
Supersize Me is and American documentary starring and directed by Morgan Spurlock. The film focuses on the popularity of fast food particularly in America, and how this is linked to obesity. The documentary is a video diary, in which Spurlock only eats McDonalds food for 30 days. This includes showing the drastic changes it caused on his physical health.
The documentary opens with a group of children singing a song about fast-food. This could be used to show how children are surrounded by fast-food from a young age. A voiceover then talks about obesity statistics, whilst footage shows obese people and shots of McDonalds restaurants. There is also a major use of graphs and pictures throughout the voiceover. These abstract features visually reflect the statistics, whilst engaging the viewer.

Genre
Supersize me is an informative documentary, showing the health risks caused by fast food.

Audience
The documentary’s interesting style shows that it is based at a fairly young audience, primarily people under 30. This would probably also be the main market for fast-food corporations. The film is a modern documentary but has also been used as a health awareness film for young people.

Context
The documentary was greatly successful, with a gross profit of  $20,641,054.
It was nominated for various awards including Best Documentary Feature, and won Best Motion Picture Documentary, and New Directors Award..
Spurlocks drastic bodily changes also led to the ban of Supersize at McDonalds.


Style
Although the documentary has a serious topic, the graphics and narrative made the documentary interesting.

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